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Matag-ob mayor denies viral Facebook post linking him to alleged corn vendor arrest

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TACLOBAN CITY — Matag-ob Mayor Bernandino “Bernie” Tacoy has denied a viral Facebook post alleging that his administration ordered the arrest of a senior citizen selling corn along a roadside, calling the report misleading and an attempt to discredit his administration.

Tacoy said the allegations circulating online were false and should be dismissed, adding that he would continue performing his duties despite what he described as efforts by political opponents to undermine his administration.

“Our political opponents may try every means to undermine and persecute us, but we will not be deterred from fulfilling our duties. This is the price that we have to pay for exposing widespread corruption and irregularities in our district,” Tacoy said.

The Facebook post claimed that 71-year-old Paulito Bayong was arrested for selling corn in an unauthorized area in Matag-ob.

It also quoted Tacoy as saying that existing ordinances and regulations on the use of roadsides and public spaces must be enforced.

However, the authenticity of the post has been questioned, particularly the photograph used to identify the alleged victim.

Available information showed that the photograph had reportedly been taken from a legitimate news report published in 2022 and did not depict a senior citizen from Matag-ob. The man in the photograph was reportedly from Pangasinan.

Tacoy urged the public to dismiss the allegations, while the incident highlights the importance of verifying the source and accuracy of social media posts and photographs before sharing them.

(ROEL T. AMAZONA)

Northern Samar consumers may see lower power bills after ERC action

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BILL REDUCTION? Northern Samar Electric Cooperative (Norsamelco) General Manager Engr. Hector Tabilisma discusses the possible impact of the Energy Regulatory Commission’s action on Wholesale Electricity Spot Market line rental charges. Norsamelco said consumers may see lower electricity bills, but the exact reduction remains subject to an official advisory from the Independent Electricity Market Operator of the Philippines.(Photo Courtesy)
BILL REDUCTION? Northern Samar Electric Cooperative (Norsamelco) General Manager Engr. Hector Tabilisma discusses the possible impact of the Energy Regulatory Commission’s action on Wholesale Electricity Spot Market line rental charges. Norsamelco said consumers may see lower electricity bills, but the exact reduction remains subject to an official advisory from the Independent Electricity Market Operator of the Philippines.(Photo Courtesy)

CATARMAN, Northern Samar— Electricity consumers in Northern Samar may soon see lower power bills following an Energy Regulatory Commission (ERC) action involving line rental charges in the Wholesale Electricity Spot Market (WESM), the Northern Samar Electric Cooperative (Norsamelco) said.

Norsamelco General Manager Engr. Hector Tabilisma said the ERC action came after a strong public appeal for the review or temporary removal of line rental charges in WESM.
More than 6,900 signatures were gathered through a campaign calling for the charges to be reviewed, reflecting concerns over their impact on electricity rates in the province.
Tabilisma said Norsamelco is hopeful that the ERC action will eventually translate into lower power rates for its consumers.

However, he said the cooperative cannot yet provide an exact amount or percentage of any potential reduction because it is still awaiting an official advisory from the Independent Electricity Market Operator of the Philippines (IEMOP).

The advisory is expected to clarify the impact of the ERC action on electricity charges and allow NORSAMELCO to determine how much, if any, savings could be passed on to consumers.

Northern Samar consumers will have to wait for the official announcement before the expected reduction in electricity bills can be confirmed.

(EUGENE M. ENANO)

Drowning in debts

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The Philippines’ continuing accumulation of government debt under the present administration has reached a point that demands serious public scrutiny. Borrowing heavily year after year cannot be treated as ordinary fiscal housekeeping, especially when the public struggles to identify transformative projects commensurate with the liabilities being accumulated. A government that enlarges the nation’s obligations must be able to show clearly what lasting national value is being created in return.

Debt itself is not necessarily bad. Governments borrow to build infrastructure, strengthen essential services, respond to emergencies, and finance investments that can expand the economy enough to repay the borrowed funds. The problem begins when borrowing grows faster than the visible productive assets and economic capacity it creates. Official government records show that national government debt remains enormous, while the Bureau of the Treasury continues to publish monthly figures on outstanding obligations. The proper question, therefore, is not simply how much has been borrowed, but what durable economic returns Filipinos are receiving from every additional peso of debt.
The cost is already becoming harder to ignore. The government’s own 2026 budget documents projected P950 billion for interest payments on public debt, an increase of about P102 billion from the amount allocated in the 2025 General Appropriations Act. That is money that cannot simultaneously be spent on classrooms, hospitals, irrigation systems, disaster protection, agricultural support, transportation, or other services. Debt, therefore, has an opportunity cost: the heavier the interest burden, the more future budgets are constrained by decisions made years earlier. When a large portion of public money must first satisfy creditors, succeeding governments inherit less freedom to respond to the immediate needs of their own people.

The greater injustice may be borne by Filipinos who are still children—or have not even been born. Future taxpayers will inherit both the obligation to repay and the consequences if today’s borrowing fails to produce sufficient economic growth. They may face higher taxes, reduced public services, more borrowing to refinance old obligations, or tighter government spending because previous generations consumed fiscal resources without leaving equivalent productive assets behind. Foreign obligations also carry additional exposure because exchange-rate movements can increase their peso cost. Borrowing becomes defensible when future generations inherit highways, railways, power systems, schools, industries, stronger institutions, and a more productive economy along with the debt; it becomes morally difficult to justify when they inherit mainly the bill.

The administration must therefore account for every major borrowing program with the same seriousness demanded of any steward spending money that does not belong to him. Congress, fiscal authorities, and state auditors must insist on transparent accounting of where borrowed funds went, what projects or programs they financed, what measurable benefits resulted, and how repayment will be sustained without crippling future budgets. The country should borrow for investments that create lasting economic and social value, not merely because borrowing remains available. Every loan contracted today is a claim against tomorrow’s taxes, and no generation of leaders has the right to leave future Filipinos a mountain of obligations without leaving them a nation substantially stronger for having incurred them.

Fighting for pride

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On February 24, 2022, Russian tanks rolled into Ukraine while missiles struck targets across the country, turning political threats into a full-scale invasion. More than four years later, the war Vladimir Putin unleashed is still consuming lives, cities, fortunes, and futures. I find it difficult to see this continuing bloodshed as anything other than a terrible demonstration of what happens when the pride of a powerful leader becomes more important than the lives caught beneath it.

Putin offered his reasons from the beginning. He spoke of NATO’s eastward expansion, Russia’s security, the Donbas, and what Moscow described as threats arising from Ukraine and the West. NATO expansion was indeed explicitly mentioned in his February 2022 address, so it would be inaccurate to pretend that this concern was invented afterward. But concern is not a blank check for invasion. Ukraine was a sovereign country, and whatever security grievances Moscow believed it had did not give Russia the right to send an army across an internationally recognized border. The United Nations Secretary-General said as much on the very day of the invasion, calling Russia’s military action contrary to the UN Charter. That distinction matters to me: a country may complain about its neighbor, fear its alliances, distrust its government, or quarrel bitterly with it, but none of those things automatically confers ownership of the neighbor’s future.

What followed also demolished the image of an easy Russian triumph. Russia did not force Ukraine into quick submission. Kyiv did not fall, the Ukrainian government survived, and Ukrainian resistance turned what Moscow called a “special military operation” into a grinding war lasting for years. That, to me, is one of history’s cruel jokes about arrogance: generals may draw arrows neatly across maps, but people do not always cooperate with the arrows. Ukrainians fought for their country with a stubbornness Moscow evidently failed to extinguish. Russia possesses greater size, population, resources, and military weight, yet Ukraine has demonstrated that a smaller nation defending its own soil can make invasion staggeringly expensive. A war apparently meant to impose Russia’s will instead became a long test of how much punishment both countries could endure.

Still, I would stop short of declaring simply that “Ukraine is winning and Russia is losing,” because the battlefield in August 2026 is more complicated than a slogan. Ukraine has scored significant recent successes: President Volodymyr Zelenskyy said Ukrainian forces had retaken 745 square kilometers and 26 settlements in southeastern Ukraine this year, while independent battlefield tracker DeepState confirmed the recovery of 19 settlements and Russian retreats in several other areas. Russia’s advances have also slowed. Yet Russian forces continue attacking, and Moscow itself claims additional territorial gains, while Ukraine remains dangerously short of some air-defense interceptors. So I see encouraging evidence that Russia has failed spectacularly to achieve the easy domination its invasion once seemed designed to impose—but not evidence that Ukraine can safely hang a “victory” banner over the battlefield just yet. Wars have an unpleasant habit of embarrassing anyone who declares the ending before the guns agree.

What angers me more is the human arithmetic behind Putin’s refusal to end this war. Leaders speak in territories, strategic objectives, security zones, missiles, divisions, and negotiating positions. Ordinary people pay in limbs, children, husbands, wives, homes, sleep, and graves. Ukrainians have borne the overwhelming burden of fighting an invasion on their own land, while Russian families too have watched sons and fathers disappear into a war decided far above their heads. The suffering is still mounting: the United Nations reported that civilian casualties in Ukraine surged in July 2026, with at least 437 civilians killed and 2,610 injured during that month alone. When political pride requires an endless supply of coffins, pride has become an obscenity.

There is another tragedy here that deserves attention: Russia itself could have spent these years building rather than destroying. Think of the money, manpower, scientific talent, industrial capacity, and national energy poured into missiles, drones, artillery shells, ruined machinery, military salaries, battlefield replacements, and reconstruction of damaged Russian regions. A great country does not become greater merely because its neighbors fear its weapons. I have always thought real national strength is visible in what citizens are allowed to become—in their prosperity, education, freedom, security, science, art, and confidence about tomorrow. Even inside Russia, the desire for an end to the war has not vanished. The anti-war Yabloko party continues to publicly advocate peace despite political pressure, while a July Levada Center poll, cited by Reuters, showed support for the war at its lowest level since February 2022. Those Russians deserve to be remembered too; a government and its people are never exactly the same thing.

And this is where Putin’s greatest enemy may no longer be Ukraine, NATO, Europe, or the United States. It may be the difficulty of admitting that the original gamble failed. After so many deaths, so much expenditure, and so much rhetoric, retreat becomes politically humiliating; continuing the war can therefore masquerade as courage when it may actually be an inability to face one’s own mistake. I dislike that kind of leadership intensely. There is nothing heroic about digging a deeper hole because one is embarrassed to climb out of it. A statesman should know that changing course after reality proves him wrong is not necessarily weakness. Sometimes the bravest sentence available to a powerful man consists of only a few words: Enough people have died. Russia’s rejection this month of the idea of a Black Sea ceasefire only makes that lesson more urgent.

I hope Putin learns the hardest lesson that power can teach—not through more dead Russians or Ukrainians, because there have already been far too many, but through the collapse of the belief that force can manufacture obedience indefinitely. Ukraine has earned the right to determine its own future, while Russia’s people deserve a future larger than trenches, sanctions, casualty lists, and another generation raised beneath the shadow of war. What they need is not another grand offensive designed to rescue somebody’s pride; it is serious negotiation anchored in sovereignty, security, enforceable commitments, and an end to killing. Putin may never willingly say that he was wrong. History does not require the confession, however. It requires only that the guns finally fall silent—and that no leader be allowed to mistake a nation’s blood for the ink with which he writes his personal glory.

Hooked for the long haul: How subscription models impact loyalty and retention

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Subscription models have exploded in popularity, transforming how we consume everything from entertainment and software to groceries and personal care products. But beyond the recurring revenue stream, how do these models actually affect consumer loyalty and long-term retention? This article delves into the multifaceted impact of subscription services on building lasting customer relationships.

The Rise of the Subscription Economy

The subscription economy has redefined traditional business models, shifting the focus from one-time transactions to ongoing relationships.

• Predictable Revenue: Subscription models provide businesses with a predictable and recurring revenue stream, making financial forecasting easier.
• Customer Lifetime Value: By fostering long-term relationships, subscription models increase customer lifetime value (CLTV).
• Data-Driven Insights: Subscription services generate valuable data about customer preferences and behavior, enabling businesses to personalize offerings and improve customer experience.
• Competitive Advantage: In crowded markets, subscription models can differentiate businesses and create a competitive edge.

How Subscriptions Foster Loyalty

Subscription models can foster customer loyalty in several key ways.
• Convenience and Personalization: Subscriptions often offer convenience and personalization, tailoring products and services to individual customer needs and preferences.
o Example: A personalized skincare subscription box that delivers products based on skin type and concerns.
• Exclusivity and Community: Some subscriptions offer exclusive content, early access, or membership in a community of like-minded individuals.
o Example: A streaming service that provides original content and fosters a community of fans through online forums and events.
• Value and Savings: Subscriptions can offer better value than purchasing individual products or services, especially for frequent users.
o Example: A coffee subscription that delivers fresh beans at a discounted price compared to buying them at a coffee shop.
• Habit Formation: Regular delivery of products or services can create a habit, making it more likely that customers will continue their subscriptions.
o Example: A meal kit subscription that simplifies dinner planning and preparation, making it a regular part of the customer’s routine.

Retention Strategies in Subscription Models
Retaining subscribers requires a proactive and customer-centric approach.

• Onboarding and Engagement: A smooth onboarding process and ongoing engagement are crucial for keeping subscribers happy.
o Example: A fitness app that provides personalized workout plans and motivational messages to keep users engaged.
• Personalized Communication: Tailoring communication to individual customer preferences and needs can strengthen the relationship.
o Example: An email newsletter that highlights products or services that are relevant to the customer’s past purchases.
• Exceptional Customer Service: Providing prompt and helpful customer service is essential for resolving issues and building trust.
o Example: A subscription box company that quickly addresses customer concerns about damaged or missing items.
• Continuous Improvement: Regularly seeking feedback and making improvements to the subscription offering can keep customers satisfied.
o Example: A software company that releases regular updates and new features based on user feedback.
• Loyalty Programs and Rewards: Rewarding long-term subscribers with discounts, exclusive offers, or other perks can incentivize them to stay.
o Example: A streaming service that offers a free month of service for every year of membership.

Challenges to Loyalty and Retention
Despite the potential benefits, subscription models also face challenges in maintaining loyalty and retention.
• Subscription Fatigue: Consumers may experience “subscription fatigue” if they are overwhelmed by the number of subscriptions they have.
• Lack of Perceived Value: If customers don’t perceive enough value in the subscription, they are likely to cancel.
• Pricing Sensitivity: Customers may be sensitive to price increases or changes in subscription terms.
• Competition: The subscription market is becoming increasingly competitive, with new services launching all the time.
• Cancellation Friction: Making it difficult to cancel a subscription can damage customer relationships and lead to negative reviews.

Measuring Loyalty and Retention in Subscriptions
Tracking key metrics is essential for understanding the impact of subscription models on loyalty and retention.
• Churn Rate: The percentage of subscribers who cancel their subscriptions within a given period.
• Customer Lifetime Value (CLTV): The total revenue a customer is expected to generate over the course of their relationship with the business.
• Customer Satisfaction (CSAT): A measure of how satisfied customers are with the subscription service.
• Net Promoter Score (NPS): A measure of how likely customers are to recommend the subscription service to others.
• Retention Rate: The percentage of subscribers who remain subscribed over a given period.

Conclusion
Subscription models offer a powerful way to build customer loyalty and drive long-term retention. By focusing on convenience, personalization, exclusivity, and value, businesses can create lasting relationships with their subscribers. However, it’s crucial to address the challenges of subscription fatigue, perceived value, and competition by providing exceptional customer service, continuously improving the offering, and tracking key metrics. In the ever-evolving subscription economy, businesses that prioritize customer loyalty and retention will be best positioned for long-term success.
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If you have any questions or would like to share your thoughts on the column, feel free to send an email to jca.bblueprint@gmail.com. Looking forward to connecting with you!

Never a dull moment

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THAT is what happens when everything we do begins and ends with God. We no longer labor by ourselves but allow him to work through us. Then it is less our strength than his grace that shapes every thought, every word, and every deed.

With him, nothing remains impossible. Even life’s darkest moments can be woven into something beautiful and life-giving. Love becomes our constant motive, because love is who God is and the very way he acts.

That is why we should never allow our bond with God to weaken amid the busyness of life. Every task, every responsibility, every ordinary moment can become a meeting place with him. Working piety is not an option but a vital necessity.

Of course, we carry our frailties wherever we go. We stumble, grow weary, and sometimes collapse beneath the weight of worries and disappointments. Yet faith assures us that God can transform every burden into a hidden blessing.

He wastes nothing—not even our failures. What appears to be a setback can become the seed of grace. Every cross, accepted with him, quietly blossoms into new life and deeper holiness, preparing our hearts for a joy the world cannot give.

The secret is simple yet inexhaustible: remain in love. Not merely with human affection or sheer determination, but with the very love that flows from God’s own heart. Only that love never runs dry.

Our willpower alone has limits, and even the strongest sense of duty can grow tired. But when divine love becomes the fire within us, we continue the journey. Even when the body weakens, the soul keeps moving forward.

Let Christ remain always before our eyes and within our hearts. Contemplate him most especially as he stretches out his arms upon the Cross, revealing the fullest measure of love. There we learn how to love without counting the cost.

For this reason, we need a living spiritual life. Prayer, the sacraments, spiritual reading, and continuing formation are not mere devotions. They are the breath that keeps Christ alive and active within us.

We should also learn the beautiful art of constant conversation with him. Let it become natural, intimate, and full of purpose. May our hearts seek him with the same spontaneity by which flowers turn toward the sun.

That dialogue should awaken our faith, strengthen our hope, and set charity ablaze. These divine gifts must inspire our intellect and will. They should also illuminate our memory, imagination, feelings, passions, and every human power.

When faith quietly guides every human faculty, even the smallest duties become offerings of love. The ordinary is gradually transformed into something holy. Our daily work then becomes a silent hymn rising to God.

We should be careful not to let these faculties draw life merely from earthly sources. Still less should they revolve around ourselves and our own interests. Their deepest energy must always come from God.

Whenever we feel empty, restless, or exhausted, it is often because we have drifted from Christ. He himself invites the weary to come to him for rest. His presence restores what fatigue and anxiety have quietly stolen.

Let us never ignore that loving invitation. Let us return to him again and again, drawing fresh strength from his heart. Then we can begin anew, renewed in spirit and eager to fill the world with goodness.

Indeed, a life lived with Christ never loses its wonder. Every ordinary day becomes touched by eternity. And every moment, however hidden, becomes another chance to love as he loves.

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