FORT BONIFACIO, Taguig City—The Philippine Army (PA) and the Megaworld Corporation formalized the “PA-Megaworld “Pag-Alab” Program Partnership aimed at igniting Filipino nationalism and patriotism, volunteerism, and social responsibility towards a united, resilient, and developed nation, in a Memorandum of Understanding (MOU) signing at the Alliance Tower, Bonifacio Global City, Taguig City, on January 22, 2025.
“The Philippine Army believes that peace and development are two sides of the same coin. We believe that for our nation to thrive, both must go hand in hand. As part of this commitment, we engage with the private sectors such as Megaworld to promote nationalism, unity, and patriotism. We believe your media platforms can significantly contribute to shaping the nation in attaining national resiliency which is good for business and investments,” the Commanding General, Philippine Army (CGPA) Lt. Gen. Roy M. Galido said during the MOU signing.
“We look forward to working with Megaworld to inform, educate, and inspire our citizens—working hand in hand to build a better, stronger future for the Philippines,” he added.
Megaworld Corporation President, Ms. Lourdes Gutierrez-Alfonso who signed the agreement on behalf of the company, thanked the Philippine Army for supporting the company’s environmental and sustainability initiatives. The Megaworld President also lauded the Army’s commitment to assisting their nation-building programs which align with the Army’s dedication not only to national security but also to environmental stewardship and community development.
“We will ensure that the messages and information products of the Philippine Army about love for country and patriotism will become prominent in all of Megaworld’s townships, lifestyle cinemas, LED Walls, and other available platforms,” the Megaworld President, said.
It can be noted that Megaworld currently has 20 lifestyle malls in key urban centers across the country. It also develops large-scale, mixed-use, planned communities incorporating residential, commercial, educational, and leisure components and is the biggest township developer in the country.
Lt. Gen. Galido expressed his gratitude to Megaworld for the opportunity to enter into a collaborative partnership with the Army. Beyond the public affairs program partnership, several partnership opportunities were also tackled such as Army base and estate development, and employment for retiring Army personnel.(PR)
